Tommy Hilfiger has enlisted personalities including Quincy Jones, SZA, Steve Aoki, Paloma Elsesser, Stray Kids, and Amber Valletta, to co-star with their families in the brand's autumn 2023 campaign.

Hilfiger commented 'This campaign is an all-out celebration of our brand values of belonging and inclusivity with a focus on family. We’ve brought together a cast of uniquely talented friends and family whose deep bonds and unwavering support of one another reminds me of the powerful relationships I have with my loved ones'.